هل لديك نفوذ على الإنترنت؟ اكتشف ذلك مع موقع (Klout.com)

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ما الذي يهم القارئ على مواقع التواصل الاجتماعي؟ ما هي التغريدات التي تؤثر في القراء أكثر من غيرها؟ ما هو حجم الموضوعات الجديدة على موقع تويتر؟

قياس مستوى التأثير بدقة داخل الشبكات الاجتماعية ليس بالأمر السهل! فكيف تقوم العديد من المواقع بقياسه؟ وكيف يتم التحقق من جدوى هذه القياسات وصحتها؟ البعض يعتمد على عدد المتابعين في تويتر “followers”، أو على أعداد الذين أبدوا إعجابهم “Like”  بصفحة فيس بوك، ولكن قد تكون هذه المقاييس غير دقيقة أو غير كافية.

يوجد العديد من الخدمات والأدوات التي توفر بيئة مناسبة وملائمة لقياس التأثير داخل الشبكات الاجتماعية. هذه الأدوات تختصر الكثير من الوقت والجهد، فهي تتيح معرفة مدى هذا التأثير على الناس وتبين مواقعهم وتوزيعهم حول العالم. هذا ما يحاول موقع (Klout.com) قياسه! فالموقع يقيس مدى نفوذ حساب معين على الإنترنت وشهرته، فإن كان مجموع النقاط عاليًا فذلك مؤشر على نفوذ أكبر.

موقع “Klout“ يقيس مدى التأثير بالاعتماد على استخراج ردود الأفعال، في كل مرة يقوم صاحب الحساب بإنشاء محتوى أو ارتباطات، عندها يقوم “klout” بقياس تأثيرها على المتابعين والزوار حسب ردود أفعالهم مبينًا القيمة على مقياس يتراوح بين (1-100)، باستخدام بيانات من تويتر (Twitter) وفيس بوك (Facebook) ولنكد إن (LinkedIn) .و غيرها من مواقع التواصل الاجتماعي، بالإضافة إلى مستوى تأثير هؤلاء الأشخاص على متابعيهم ومداها على ارتباطاتهم.

وبعد تجربة الموقع من خلال حساب أنا ديجيتال على تويتر، تبين أن مستوى تأثيرنا هو (58.21) درجة وأننا مؤثرين في مجال الهواتف الذكية.

الصفحة الرئيسية للموقع

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صفحة النتائج حول حساب أنا ديجيتال على مواقع التواصل الاجتماعي

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